Total Ghana has committed to support three Ghanaian startups with a total of GH₵180,000 after they emerged winners of the 2018-2019 Start Upper challenge.
The winners are Eunice Kloe who won the ultimate prize of GH₵90,000, with Naomi Boachie-Yiadom and Alice Amoako placing second and third respectively. For their prizes, they got GH₵54,000 and GH₵36,000.
The young entrepreneurs will also receive personalised support and coaching from local business leaders and a communications campaign to publicise their projects.
The winner of the Top Female Entrepreneur award, a new addition to the 2018-2019 challenge to support women in business, also went to Eunice Kloe who would be spending two weeks in Paris as her prize.
This was disclosed at the awards ceremony on March 1, in Accra.
Eunice Kloe’s project, Bidigreen, solves the problem of deforestation in rural urban communities.
It is charcoal produced from crop waste and burns two to three times longer, smokeless and is produced in two hours as against two weeks for the other methods.
Naomi Boachie-Yiadom’s WESHEA project is to plant their ingredients in their own farm to ensure quality, develop a natural makeup collection and launch a marketing campaign that will make WESHEA the world’s most prestigious African cosmetic brand.
Alice Amoako’s Autism Aid App is an android app that enhances social inclusion for children with Autism through promoting Autism awareness, providing a communication learning tool for the children and serve as a helpline system that provides healthcare for the kids.
Support for the youth
Speaking at the ceremony, the Managing Director of Total Ghana, Mr Eric Fanchini, said the initiative was one of its many corporate social responsibilities.
“As a responsible company, we seek to offer solutions to the challenges in our society and this is one of the various ways we support entrepreneurship and the youth,” he stated
“Other programmes we have institutionalised include the Young Dealer Scheme, a system that allows Total station staff to progress through the ranks from pump attendants to dealer position.
These station staff have the privilege of being trained and groomed by the company in order to get to this stage,” he added.
He said the company was also contributing to employment through the Total Young Graduate Programme, a career development and empowerment initiative aimed at building and equipping the newly-graduated youth with skills through global exposure and practical experience.
“Graduates benefit from one full year of mentoring and hands-on work experience with knowledgeable colleagues at our affiliates in Kenya, Uganda, Mozambique, Sierra Leone, Ethiopia and our head office in France.
We are pleased to say that all those who had gone through this programme have come out as mature professionals who are poised to give back to the company and the community by extension,” he noted.