Graphic Business News

Prioritise customer service delivery — Dr Bawumia

By: Jessica Acheampong
Mr Keli Gadjekpo (left), CEO, Enterprise Group welcoming Mr Robert Jackson  (right), US Ambassador to Ghana to the program
Mr Keli Gadjekpo (left), CEO, Enterprise Group welcoming Mr Robert Jackson (right), US Ambassador to Ghana to the program

THE Vice President, Dr Mahamudu Bawumia, has urged service providers to view customers as key partners in their businesses.

He said excellent service delivery would ensure that customers benefitted from the business and that would serve as an avenue for more business partnerships.

At the inauguration of the new office complex for the Enterprise Group (known as ‘Advantage Place’), Dr Bawumia said “you must never lose sight of the fact that it is all about the customer. If we are to succeed, either as a company or as a country, we must collectively improve our customer service to make it easier for others to do business with us.” 

While commending the group for achieving such a milestone, he also urged management of the company to ensure that it improves its customer service for customers to experience the benefit of the new facility.

“The benefits of this investment will only be realised when your customers receive the standard and quali

Increased education
He also reiterated the need for intensified education on the need for insurance to deepen penetration.

With life insurance penetration hovering less than two per cent, Dr Bawumia said it was important to get more people to sign on to increase insurance uptake in the country.

“The public education drive on the importance of insurance must be intensified in order to increase the uptake of insurance in Ghana. Compulsory insurance provisions in the Insurance Act 2006, Act 724, such as insurance for commercial buildings and buildings under construction must be strictly complied with. After all, these are to protect the average Ghanaian’s life and interest,” he said.

He also explained that there was still considerable scope for deepening the insurance industry in many areas of the economy, including the marine and oil and gas sectors.

Dr Bawumia also commended the Enterprise Group for relying on the expertise of an indigenous company for the construction of the edifice.

“It is interesting to note that this first class building was constructed by an indigenous company, Krane Construction, under the supervision of Enterprise Properties, your own real estate subsidiary. I have always believed in the Ghanaian and that is why the Akufo-Addo government has always insisted on local content at every opportunity. The Enterprise Group is a perfect example of Ghanaian entrepreneurship at its best and since the company is listed on the Ghana Stock Exchange it means Ghanaians have an opportunity to participate in their success story,” he said. 

He also encouraged all Ghanaians to participate in the financial services that were now available in this country.

“Our economy is growing, the national cake is getting bigger and we all must improve our financial knowledge to partake of it,” he said. 

Advantage Place
The Chief Executive Officer of the Enterprise Group, Mr Keli Gadzekpo, said the new edifice reflected the new era for the group, which is one of the leading providers of insurance solutions in the country.

He said the new infrastructure reflected the progress made by the Enterprise Group in the last 10 years from the provision of general insurance to subsidiaries offering trustee, properties and transition services.

“The Advantage Place is a substantial investment that we have made. It is made to provide a modern working environment for many hundreds of people. The architecture reflects the physical transformation and modernisation that Enterprise itself has undergone in the last 10 years,” he said.

The new edifice was constructed by a local company, Krane Construction, after it emerged successful after a competitive bidding process. Construction started in 2014 and the 12-storey edifice with other facilities was inaugurated on July 5, 2018.  — GB