Graphic Business News

FIDELITY Bank opens digital branch in KNUST

By: Graphic Business
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Mr Kwabena Boateng
Mr Kwabena Boateng

FIDELITY Bank has opened a digital branch on the campuses of the Kwame Nkrumah University of Science Technology (KNUST), Kumasi.

The new branch is to serve students, staff and residents with quality banking services in a comfortable and friendly atmosphere and adds to the more than 75 branches of Fidelity Bank across the country.

Inaugurating the new branch, the Divisional Director, Corporate and Investment Banking of Fidelity Bank, Mr Kwabena Boateng, stated that “the move is part of the bank’s objective to get closer to the youth and students in Kumasi and provide better customer experience to our numerous clients.

As our customer base expands, we are also committed to providing convenient services in a friendly atmosphere at all our branches.”

He added that “Fidelity Student Account holders can have access to recently upgraded services which include our mobile app, where customers can make payments such as account to wallet and reverse transactions, transact airtime top-ups, make utility and cashless payments using the Fidelity QR Code Service known as the F-Pay. This also includes international transfers, FX sales, travel notices in addition to local account transfers.”

According to Mr Boateng, the bank had also introduced an e-lounge to facilitate a convenient, self-service experience to the students and the academic body of the university.

Again, he said in enhancing the customer experience for the wider community, a priority service for lecturers and the student administration had also been provided. “That is, a salaried account package that allows lecturers and administrators to access loans and salary advances,” he explained.

Mr Boateng said the bank had collaborated with its lifestyle partners to give huge discounts ranging from 0-15 per cent to customers who use the Fidelity Visa Cards to transact business with selected service providers such as Delta Airlines, Appolonia City and Exotic Trends Salon among many others.

Bank support
The Pro-Vice Chancellor of KNUST, Mrs Rita Dickson, commended Fidelity Bank for supplying the Kumasi Metropolitan Assembly with over 500 dustbins last year and appealed to the bank to support the university’s ‘Let there be Light Campaign’ to provide light at every corner of the university.

“We believe that the presence of Fidelity Bank will definitely leave an indelible mark on the landscape of this campus just as they have done in other parts of the country,” she stated.